Neenah Introduces New Lineup for Wide Format Printing at the 2015 SGIA Expo

Following its recent acquisition of FiberMark, Neenah Paper will unveil its new line up for wide format printing at the 2015 SGIA Expo (Booth #2409), in Atlanta on November 4-6. The new Neenah Wide Format Portfolio is an eco-alternative, including a complete range of paper-based solutions for all types of retail and trade show signage including rigid board and flexible media. The papers are used for all types of signs, posters, banners, murals, wall and window coverings, photo papers, block out banners and backlit displays. “In a world of vinyls, plastics and films, Neenah’s Wide Format paper-based solutions are logical alternatives to non-recyclables for customers who prefer paper or are eco-conscious,” said Greg Maze, Senior Brand Manager, Wide Format & Digital. The Wide Format Portfolio includes many of Neenah’s well-known, established premium brands such as Classic®, ESSE® and Astrobrights® — product lines noted for their superior print performance. Popular wide format items from FiberMark, such as conVerd Board and conVerd Photo Paper, are now part of the new line. “In many cases, paper-based products represent an opportunity to achieve major cost benefits over the lifecycle of a sign or other wide format product. For instance, the use of paper simplifies the recycling stream. When a paper sign is no longer needed it can go right into the ‘blue box’, no special sorting, no additional suppliers needed,” said Maze. Representatives from Neenah’s Performance division will also be on hand at the Expo (Booth #2409) to present Neenah Transfer Paper®.
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