MaRC candidates can choose from two self-study packages:
• The Essential package includes the 2017 MaRC Exam Prep book— on which the certification exam is based — and online practice questions.
• The Premium package includes the MaRC Exam Prep Book and the practice questions plus flashcards, lecture notes, a summary booklet and an abbreviated mock exam.
The Essential package costs $499, and the Premium package costs $1,299; discounts are available for Shop! members.
The MaRC program covers the five knowledge areas (Research, Design, Build, Market/Execute, Evaluate) in the development and execution of retail environments and in-store marketing materials. To achieve certification, candidates must pass a written exam based on the MaRC Exam Prep book. The book, written by more than 20 retail experts, details the best practices in retail environments and experiences.
"We developed the MaRC Exam Prep resources in response to certification participants' requests for study aids," said Melissa Campbell, Shop! Education manager. "The Morgan learning management system is designed to engage candidates and motivate them to study."