By replacing conventional dots with spiral shapes, SPIR@L Screening improves the print manufacturing process. The unique and patented SPIR@L dot structure requires less ink to reproduce high-quality images in fine detail and bright colors.
The Hopkins press operations team observed significant improvements. “We like SPIR@L because it uses less ink to get up to color,” explains Roy Waterhouse, general manager at Hopkins Printing. “Less ink also means less water, allowing jobs to come up to color easier and faster on press. SPIR@L is good for the press operator, but more importantly, it results in vivid, clearer images for our customers. Before we communicated that we were utilizing a new screening technology, one of our national retail clients confirmed SPIR@L’s value at a press check. They spontaneously commented that images looked more crisp and sharper than before.”
Hopkins Printing has been an award-winning commercial printer in business for over 45 years. The company consistently exceeds customer expectations as a trustworthy, accurate, and responsive partner that offers clients high service levels. Located in central Ohio, Hopkins Printing serves banking and financial institutions, local and state associations, and retail and insurance business segments.
Improving the print production process with SPIR@L means Hopkins Printing is improving its bottom line. SPIR@L allows each print job to come up to color quicker and easier. Presses run faster, improving productivity while reducing energy consumption, waste, and overall costs.
SPIR@L screening is now available worldwide and universally compatible with any workflow solution.