Atkinson Consulting Announces New e-Book ?Price for Profit?

Gilbert, AZ — March 22, 2018 — Apparel decorating industry coach Marshall Atkinson has released his new downloadable e-Book “Price for Profit: Cost Plus vs Value Models”. With this eBook, screen-print shops can learn how to build a price list that is based on their actual costs and shop efficiency. This book walks the reader step by step through the process of mining the shop’s historical data to determine an accurate price list that makes sense. Now, readers can get out of using the highly incorrect “average of the shops near me” method, and start using a tool that can ensure long-term profitability. https://atkinsontshirt.com/product/price-for-profit/ “Price for Profit” uses data mining of historical shop costs to help understand the shops Cost Per Impression. Coupled with a method for determining a value for downtime, the reader will be able to build a price list that is based on the shop’s own math. The eBook retails for $59 and is available now. Atkinson says, “All too often shops constantly wonder if they are pricing things correctly. You see this on Facebook or industry forum constantly. With this book, any shop can calculate a price list that uses their true cost for running the shop, and actual production data to do it properly.” Marshall Atkinson is a seasoned industry veteran, and has been in the industry since 1993. He has held operations, director, and C-level positions with large contract printing companies, has served as a volunteer with industry associations and non-profit groups, and has been consulting to the industry since 2010. Shops can contact Atkinson at marshall@marshallatkinson.com or book a call with him to talk about your shop’s challenges at calendly.com/marshallatkinson.