Color-Logic Certifies Ricoh Pro 7200 Series at GAM

GAM (Graphics and Marketing) — a full-service design, print and communication company in Northern Virginia — is the first certified Color-Logic printer in North America using a Ricoh Pro 7200 Series printer. Discussing the printer certification, Color-Logic Director of Sales and Marketing, Mark Geeves, said, "The samples submitted by GAM were spot-on and correctly created all Color-Logic decorative effects. GAM purchased the Color-Logic Premium Plus License, which makes the Color-Logic Design Suite and FX-Viewer available not only to the GAM internal design team, but to as many as 10 GAM clients. As a result, GAM can sell the Color-Logic process into ad agencies and design firms with their own captive design teams. GAM clearly understands the value of marketing the Color-Logic process, and agrees with the Color-Logic philosophy that All Print Starts With Design."
 
Richard Ainge, Color-Logic CTO, also commented, "The Color-Logic certification program for printers resulted from the requests of agencies, brands and design firms wanting to add Color-Logic embellishments and metallic colors to their clients' portfolios, but wanting also to ensure that licensed Color-Logic printers know how to correctly produce Color-Logic files. Nathaniel Grant, GAM President, immediately understood the value Color-Logic certification would bring to the GAM organization and their marketing efforts "
 
Further discussing the certification, Geeves continued, "GAM purchased the Color-Logic license from Ricoh Americas, which recently became a Color-Logic dealer and is teaching Ricoh clients how to add embellishments using Color-Logic. Ricoh Americas benefits directly since GAM Printers is a key supplier of Ricoh fifth color marketing materials"