Recovery Support Program Underway for FDC Graphic Films Customers

FDC Graphic Films has launched a support program for its customers to help them begin the road to recovery from the COVID-19 pandemic.

Each week for the next six weeks, the company will be sharing new products and cost-savings measures for its customers to help them succeed in the second half of the year and beyond.

“We’re going through this journey of recovery together. No one has a crystal ball of what the future will bring,” says Laura Reid, FDC VP of marketing. “We want to support our customers in all ways possible.”

FDC’s distributors will want to look out for weekly emails on Tuesday during this six-week program for special product launches and promotions.

To jumpstart the recovery support program, the company has introduced a new color, Rose Gold (224), to FDC’s Lumina® 4200 product line.

This new color allows for a beneficial opportunity for FDC distributors to communicate with customers as they reopen.

This intermediate ultra-high gloss calendered vinyl is recommended for outdoor and indoor uses where a high-quality marking film is needed for flexibility, durability, and resistance to sunlight.

It can be used for architectural signage, point-of-purchase graphics and decals, banners, striping, window graphics, and lettering.

Typical applications for the Lumina® 4200 include:

• Floor Graphics – Paired with laminate like Lumina® 7051 for social distancing messaging.
• Windows – To indicate being open for business, hours of operation, and/or limited capacity messaging.
• Coroplast Signs – To indicate hours of operation, being open for business, appreciation, and even “Class of 2020” messaging.
• Shield Guard Decoration – For branding and personalization.